Graded for Greatness: Marbled for Marvellous-ness
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Original MP4 fileSeptember 12 2023 @ 14:38September 12 2023 @ 14:38 30.0 MB |
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Resource details
Resource ID
12540
Access
Open
Contributed by
Suzanne Raymond
Metadata
Notes
This video tackles the topic of what the Canada Quality Beef Grades mean and how each grade offers uniques quality characteristics. Developed as a 'tease video' as part of the CBA consumer marketing initiative 2023-24, this video is part of a 3-part 'analogy series' desinged to interest consumers about the topic of Canada beef grading and gain a basic understanding about and value for graded Canadian Beef. Developed initially to play at the Cattle Trail at the Calgary Stampede.
Current as of Sept 12 2023’
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